Marjorie A. Faust Iowa State University

Publish Date: June 3, 2006

Consumer confidence is critical for maintaining high demand and profitability in the pork industry. Consequently, the industry is responsible directly to produce pork products that are wholesome, nutritious, and appealing to consumers. Many factors including genetics, health, biosecurity, management, and nutrition and feeding influence pork products and ultimately, consumer demand and appeal for pork.